Learn How to Create Vibrant Data Stories that Can’t Be Argued

Meredith Walter | Stanley Black & Decker

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Presentation Abstract

Using data from other readily available internal sources can help you paint a bigger and brighter marketing analytics data story picture. Find out which cross-functional teams and data sources bring the brightest color to the palette. Attendees will walk away from this session with a data triangulation action plan along with a renewed sense of data storytelling excitement!

About Claravine

Claravine is redefining data integrity for the global enterprise. The Data Standards Cloud makes it easy for teams to standardize, connect, and control data collaboratively, across the organization. Leading brands use Claravine to take greater ownership and control of their data from the start, for better decisions, stickier consumer experiences, and increased ROI.