MAKING THE MOST OF ADOBE’S BEST ANALYTICS FEATURES

Eric Matisoff | Adobe

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Presentation Abstract

Join this session to spend time digging into some of the most powerful features that Adobe Analytics has to offer. This session will be valuable for both newer Adobe analysts, and seasoned experts, as Eric will cover the basics and advanced tips for using segmentation, calculated metrics, journey pathing, and more!

About Claravine

Claravine is redefining data integrity for the global enterprise. The Data Standards Cloud makes it easy for teams to standardize, connect, and control data collaboratively, across the organization. Leading brands use Claravine to take greater ownership and control of their data from the start, for better decisions, stickier consumer experiences, and increased ROI.