Analytics Nexus 2019 Presentations

Prolet Miteva - Choose Your Own Adventure - building your data infrastructure

Tom Redman - Six Data Quality Prescriptions for Machine Learning

Alex Destino - Influencing Business Decisions Through KPIs

Stephanie Burton - Becoming An Adobe Master_ Attribution Best Practices

Brett House _ Judah Phillips - Creating Marketing Value with Codeless AI

Meredith Walter - Standardizing Google Analytics Implementation to Support Multi-Brand or Multi-Site Businesses

Eric Matisoff - Adobe Analytics Productivity Hacks

David Gatdula - Creating Intuitive Dashboard Reporting in Power BI

Jaisri Chety - Data Strategy in Digital Transformation

Jim Sterne - Artificial Intelligence For Marketing_ Practical Applications

Adam Greco - How to Unlock the Power of Analytics Through Data Enrichment

Gary Angel - 5 Steps to Apply Machine Learning

Ed Hewett - Building a Badass Technology COE

Amanda Carty - How To Create a Content Strategy that Builds Brand _ Pipeline

How to Improve Marketing ROI through Better Campaign Tracking

Anne Saylor - Keys to a Best-in-Class Adobe Analytics Classification Process

Rick Rood - Implementing a Global Data Governance Program

Andrew Watson - Rooting Strategies in Customer Obsession

Allison Vail - Building a Holistic View of Your Digital Experience

Claravine helps leading brands enable effective campaign and content data governance. Claravine allows organizations to centralize their data structure and governs the process to generate, validate, and connect data, ensuring consistent standards and optimal experience delivery across the enterprise. As a result, companies have richer insights and increased ROI from their marketing and advertising investments.