The Executable Data Strategy: Using Data with Purpose

John Lovett | Search Discovery


Click here to engage with John and other experts and presenters live over Slack.

Presentation Abstract

Learn what it takes to design and maintain a modern data strategy that delivers. John Lovett, Senior Director of Data Strategy at Search Discovery, shares his insights and experience on sustainable data strategies across the enterprise as he walks you through understanding your data, architecting a solution, and activating your data.

About Claravine

Claravine is the leader in Digital Experience Data Managementâ„¢, with leading brands globally using our software to enable effective campaign and content data governance. Claravine allows organizations to centralize their data structure and governs the process to generate, validate, and connect data, ensuring consistent standards and optimal experience delivery across the enterprise. As a result, companies have richer insights and increased ROI from their marketing and advertising investments.